Piocent’s research team brings a fresh, well-rounded approach to corporate history, archiving, and storytelling. We serve as trusted history researchers to corporations, libraries, municipalities, nonprofits, and family foundations. We help organizations connect with their history in a holistic way.
Piocent Labs is a historical consulting firm founded on the belief that history is vital to public education. Our work focuses on examining history and its current impact, aiming to make history engaging, immersive, and informative.
We are dedicated to building a public history field that reflects the diversity of the communities whose stories deserve to be preserved and shared. Piocent strives to create an inclusive culture that empowers a diverse team of historians and archivists, knowing this diversity enriches our work and broadens our impact. We remain committed to advancing these values in every aspect of our educational mission.
Piocent is run by a team of passionate history researchers. We know historiography inside and out, which means we can dig into published works and archives, make sense of confusing documents and timelines, and pull out insights that are grounded in solid evidence. Our mix of research skills lets us deliver in-depth, meaningful narratives that capture the complexities of history while meeting each client’s unique needs.
We believe every story deserves thoughtful curation, and our digital storytelling services are all about that. We bring your narrative to life in a powerful, engaging way—digging into audience insights to pull out the most compelling details and choosing the perfect platform for impact. Since our first day at the University of Minnesota, this has been our purpose.
Through creative language and historical analysis, we craft a narrative that celebrates your achievements, energizes employees, connects with the public, and shares your vision for what’s next.
At Piocent, we work with organizations of all sizes—businesses, government bodies, nonprofits, families, and foundations—to make sure your story gets the attention it deserves.
Corporate genealogy is like tracing your company’s family tree—it maps out your origins, mergers, acquisitions, leadership shifts, and key decisions over time. Piocent’s team digs into this history to uncover connections between parent companies, subsidiaries, and spin-offs, helping you understand growth strategies, competitive edges, and market positioning.
Your corporate history is your brand’s backstory—it’s where all of the empowering knowledge is held. Knowing your history helps you understand what makes your company unique, and why it’s built to last. It’s like the blueprint for seeing what has worked, what hasn’t, and how to continue to innovate and make a difference.
During the process, we will pull together old records, archives, and interviews to build out a timeline that shows how your company grew, adapted, and navigated challenges. Then, we connect our findings to spot patterns and uncover what made certain strategies successful, how the brand evolved, and how your company responded to significant changes over time.
Businesses will use their corporate history data for strategic planning, investors might analyze it for background checks, historians and archivists preserve it for future insights, and legal teams might review it for spotting potential risks or conflicts. As companies navigate the digital age, new regulations, and global competition, corporate genealogy is core to understanding your legacy and planning for what’s next. Your company's history is not just the past—it’s the foundation for everything you do moving forward.
Family history research, or genealogy, is all about investigating your roots and uncovering the stories of your ancestors and their connections. It’s not just about putting together a family tree; it’s about exploring who your ancestors were, the lives they lived, and the major events that shaped their journeys.
By analyzing various records—like birth, marriage, military, and immigration documents—alongside personal family stories that have been passed down through generations, we can piece together a detailed map of your lineage. This research not only helps us trace your family’s migration patterns and understand the cultural influences that shaped them, but it also reveals the resilience and determination they displayed in the face of challenges.
Ultimately, engaging in family history research is a powerful way to connect with your heritage, offering you a deeper understanding of your identity and place within your family’s ongoing story. It shows you where you come from and highlights the struggles and triumphs of those who came before you, helping you appreciate the journey that has led to who you are today. This connection to your past can foster a sense of pride and belonging, making the exploration of your ancestry not just a personal project, but a meaningful celebration of your family's legacy.
Corporate genealogy is the study of a company's historical relationships and developments, including its origins, mergers, acquisitions, and changes in ownership. This practice helps uncover a corporation's lineage and evolution over time, providing valuable insights for businesses, investors, and legal professionals for purposes like due diligence and research.
Corporate genealogy provides your organization with a deeper insight into its history, facilitating improved decision-making, strategic growth, and employee involvement and loyalty.
Next, corporate genealogy can enhance revenue by uncovering partnership opportunities, strengthening brand loyalty, and informing strategic planning through historical insights. It enables targeted marketing, refines customer relationships by adapting products to their needs, and attracts investors with a clear historical narrative. Analyzing competitors also reveals market gaps, providing a competitive edge. Together, these insights drive strategic decisions that boost revenue growth.
There is no fee for our initial consultation, where we will discuss your goals, research and archival needs, and records that you currently have. The pricing model is based on the size of your organization and the services requested. Please contact us for individualized pricing information.
Your project is important to us and we want to make sure that we make the best decisions together to meet your needs. There is no fee for the initial consultation, and while we will strive to give you the best experience possible, you are under no obligation to work with us if you feel that the connection isn't right. The best thing to do is complete the form on this page and we will respond promptly.
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